A NEW WORLD RECORD

That is about the only thing in which this album could be said to set any record whatsoever. The previous album Face The Music had been the first album in their commercial era and only a few signs were left there from the Art Rock days of their early albums. With A New World Record they continue in the direction of Face The Music. ELO would follow slavishly the formula set up by this album on subsequent albums and all these three albums, Face The Music, the present one and Out Of The Blue, sound exactly the same. Out of these three, A New World Record is probably the strongest one. But still not very interesting.

As with Face The Music, the opening number is the best song on the album. Nice male choir in the background. After two or three songs the album starts sounding like more of the same. The melodies are extremely Beatles-inspired, almost on the verge of being a rip-off.

This album is full of well-written and well-recorded Pop music, but there is almost no diversity and variation anywhere and there is almost no sign whatever of "progression" here.

Like almost all post-Eldorado ELO albums, this is only for fans and collectors of the band.

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